Excited to announce our newest partner onboard! Jägermeister has always been close to the nightlife and music industry, so we are super proud they’re supporting our 10th anniversary!
You have obviously heard about their drink, but did you know Jägermeister was born in collaboration with Meister mixologists, bartenders, but also musicians and artists?
Having music in its DNA, Jägermeister promotes several international music programs, supporting emerging artists and local music scenes in countries like Mexico, Italy or Kazakhstan. Other initiatives as AFT3R D4RK, focus on creating a safe and free space for creatives (not only musicians!) to express themselves and bring their art to life.
Besides this, during the difficult period we’ve faced, Jägermeister showed how deeply the company stands behind the nightlife community. They’ve developed a worldwide initiative called #SAVETHENIGHT to help in preserving the nightlife, collaborating with artists, gastro and club scene collaborators.
Take a look at their super interesting programs here.
Visit us from 8.-11. June at the Gretchen Club! A lot of surprises await you there!